Jevons Paradox states that as inputs become more efficient, the demand for both inputs and their outputs increases. The theory was born from coal -> steel. As coal became cheaper, the demand for steel AND coal increased. This theory will rule energy over the next decade.

Renewable growth in Texas continues to remain strong. + Demand growth + Population growth + Effective wholesale market + Lack of red tape for transmission = great environment to build wind, solar, and storage.

The data center story is a resource consumption story. Here are 4 data points that highlight the resource intensity of data centers. 1) We need to 4x the available copper and aluminum to meet the demands of both the energy transition and data centers.

Only dead fish go with the flow. - Ogilvy

One of the best insights I’ve ever read on growing a business. Playing to your strengths is important & necessary. But, eventually strengths become outdated. Ask yourself, “what problems do our customers need solved?” Acquire those skills and combine with your strengths.